Category Archives: Design & Content

Understanding the logic of Google’s “Mobilegeddon”

Understanding the logic of Google’s “Mobilegeddon”

On April 21, Google released a new algorithm update. While this has been covered extensively in the media, it is not news to me many; hints were released by Google months ago. An algorithm contain the rules Google’s computers use to determine which results show up and in what order when someone searches for aContinue Reading

Using the 4 U’s: How to start writing titles they’ll all click on

Using the 4 U’s: How to start writing titles they’ll all click on

What are the “Four U’s” anyway? Entrepreneur Michael Masterson came up with an easy-to-remember, powerful web copy strategy, according to a Yahoo! Small Business Advisor article. This strategy is to utilize the “Four U’s.” They are meant to engage people. Everyone wants people to open their email, to read their blog post, to visit theirContinue Reading

A recipe for a five-star restaurant website

A recipe for a five-star restaurant website

Local restaurants work hard to provide tasty food and friendly and efficient service. They want to please their customers so that they return and recommend the restaurant to their family and friends. Eateries use various methods of advertising to attract and retain customers, so every restaurant should have a well-developed website and web presence. RestaurantContinue Reading

SIX reasons why people aren’t opening your email newsletters

SIX reasons why people aren’t opening your email newsletters

1. The subject is not intriguing. The subject is one of the most important parts of an email newsletter. It should be designed to draw in the reader’s attention. Which one of the following subject lines from your nursery are more appealing? How YOU Can Grow Orchids this Spring A FEW WAYS TO MAINTAIN PURPLEContinue Reading

Why icon fonts speed up page load times

Why icon fonts speed up page load times

Today, websites employ more and more icons. For example, the envelope icon means, “click here to send an email.” The bird icon relates to Twitter. Usually, when one clicks on a pin icon, a map will pop up. Icons on websites These icons may be taxing to servers, networks and computers alike. That is dueContinue Reading

FIVE ways to build customer trust on an e-commerce website

FIVE ways to build customer trust on an e-commerce website

Many people are apprehensive when it comes to e-commerce. This is especially true when a user is buying from a niche website herbal medicine for depressionbuy pfizer viagradutasteride avodartviagra sildenafil citratealternative viagraviagra dosages boncool.netthe best online pharmacyelocon creamcanadian pharmacy reviews 2012metformin without prescriptionbuy cialis online cheapweight loss injections20mg cialishttp://www.gamelonia.com/index.php?buy-cialis-online-without-prescriptionviagra ireland fineelectronicsnj.comcialis free trialhow do iContinue Reading

What is Google Fonts?

What is Google Fonts?

An overview of a web typography system Known formally as, “Google Fonts API,” Google Fonts is a project by Google in association with TypeKit that allows web developers to use a wide variety of fonts on websites and individual webpages. Google Fonts has a large library of fonts licensed for free use. One can previewContinue Reading

The case for responsive websites

The case for responsive websites

What are responsive websites? Responsive web design is the creation of a site that displays well on screens of varying resolutions. In other words, responsive websites are designed to “work” on desktops, laptops, netbooks, tablets of various sizes and smartphones of various sizes. This can be a challenge for many web designers Mercilessly them thatContinue Reading

The top SEO mistakes according to Google (part II)

The top SEO mistakes according to Google (part II)

The Google Webmaster Help channel of YouTube recently answered a question submitted by an Internet user. The question asked for the top mistakes in Search Engine Optimization efforts. The video blogger answered these questions by highlighting content strategies as well as generally marketing strategies. Three answers are as follows. Include the right words. Ask yourself,Continue Reading

Facebook’s new changes to the News Feed algorithm

Facebook’s new changes to the News Feed algorithm

In an effort to promote quality content posted by business pages in fan’s news feeds, Facebook conducted a survey. In August, the company surveyed thousands of Facebook users to find out what they found to be the most interesting and engaging content. The company asked what users want to see and what they do notContinue Reading

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